“Saally is the result of her own success”

Giuseppe Egitto

The ideators

Giuseppe Egitto


“Social media is crucial for local businesses and artificial intelligence is the key to help them take smarter decisions.”

  • Serial startupper in retail, F&B and tech companies
  • Master in Social Media management
  • Growth Hacker and KPI expert
  • Team builder and responsible for our company’s vision

Luca Calandro


“Unleashing the power of data with machine learning will lead to a new paradigm of business management”
  • Graduated with honors in digital communication
  • 20 years experience in programming
  • 10 years experience as Facebook app developer, working on over 50 projects for top international companies
  • 3 years of development on AI
“When my restaurants and clothing stores were suffering from the crisis, I saw in social media the best way to make them grow, but I couldn’t find a tool on the market to help me manage our pages. That’s how the prototype of Saally was born: my companies turnover increased so much I managed to finance the first year of development “.

Giuseppe Egitto, creator and co-founder

National and international awards


Startup magazine

"Her name is Saally, she speaks Italian and it’s the artificial intelligence that helps small businesses grow thanks to social media"

IT espresso

"Saally optimizes Facebook managament with an easy-to-use technology for less experienced users"

ICT business

"Saally guides micro-enterprises in the jungle of social networks"

Our staff

Stefano Calabrò

Head of Content & Partner

Samuel Steri

Content marketing & SMM

Alessio Signorello


Francesco Picazio

Account manager

Martina Vinci

Account manager

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